Tracr™ is an innovative, industry-focused blockchain traceability platform developed for the diamond industry by market leader De Beers with support from corporate investment and incubation firm BCG Digital Ventures.
Tracr is the first blockchain use case that can securely track a diamond across the diamond value chain – from mine to cutter and polisher through to the jeweler. It uses a unique cutting-edge privacy technology that allows users to own their data and share it selectively, while still ensuring immutable traceability. The platform also creates opportunities for its users and third-party developers to build applications.
The pilot project launched in January 2018, following a successful proof-of-concept trial, and is on track for a full launch later this year.
Tracr is an exciting and innovative platform that is setting the standard for blockchain traceability solutions and is on the lookout for bright people to join its commercial and product development teams.